The health insurance open enrollment period is scheduled to close on January 31, 2017, for the private market (also called off-exchange). The private market is where you enroll in a plan directly with an insurance company through an agent or broker like me.
CoveredCA is the public marketplace (also called on-exchange) and is where one can enroll in subsidized insurance or Medi-Cal if income qualified. CoveredCA recently announced that they will extend their enrollment period through February 14th.
Enrolling in coverage in either marketplace by either deadline will result in a March 1 effective date. To understand more about California’s marketplaces, watch our latest video: http://onlyhealthinsurance.com/individuals-and-families.html
Let me know if I can help you further. Phil